There has been a lot of interest in wrestling promotions working together lately. One potential partnership that has been reported on is between WWE and MLW. Reports from the Wrestling Observer Newsletter and Fightful Select have detailed the talks between the two companies and now Court Bauer has commented on them.
“There are a lot of things that haven’t been done since maybe the 70s with inter-promotional matches and stuff. We, of course, would be intrigued by it, but you have to look and see; what’s the long-term strategy, does it align with your goals, does it align with their goals, does it serve the fans, company and talent to the best of its ability or is it just a quick transactional thing and you’re just looking for the clout and headlines? For me, I look at this and go, ‘I’m not even done with my media rights deals. I know the evaluation of my company is only going to go up. I am not interested in selling. I’m not having any conversations about selling.’ That’s step one.
Strategically, how does it mesh? What’s the upside and downside? That’s the stuff you evaluate and if so, you move forward. If not, the conversation disqualifies itself and you go in a different direction. We’ve had those conversations with other folks and we’ve had them with a lot of people. Some you’ll find it works better and it’s maybe a now or later conversation. Right now in wrestling, everything is fluid. The biggest goal I have right now is, how do I maximize awareness for the company so we’re not the best-kept secret in the game anymore? We know other promoters watch us and try to take our talent and ideas, but how do we get fans on a larger scale to know about us? That’s my focus now.”
Court Bauer was the founder of the original MLW from 2002, and serves as the CEO of the company which was revived in 2017.
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