Jim Rodriguez Confirms WWE Senior Associate Producer Role

Published: May 6, 2026 by Dave Adamson | Last Updated: May 6, 2026 by Dave Adamson

Dave has been a website writer for WrestleTalk since October 2022, having previously written for Den of Geek, among a number of wrestling, movie and television-related sites. Dave has been around the independent wrestling scene for more than a decade, including behind-the-scenes.

WWE

Jim Rodriguez has confirmed that he is working a Senior Associate Producer in WWE, having recently joined the company.

A former host of shows on the Bet MGM Network, Jim Rodriguez also served as a Producer and Associate Director for IMG, supervising the Spanish language broadcast of Major League Soccer on Apple TV.

With his LinkedIn profile noting that Rodriguez joined WWE in April of this year, he has now confirmed more details of his Senior Associate Producer role.

In a post on Twitter, Rodriguez called the recent appointment a “bucket list job”, tweeting:

“Bucket list job! I’ve joined the WWE as a Senior Associate Producer. Gonna be involved with RAW, Smackdown, NXT productions and making trips to Mexico for AAA. Beyond excited.”

The post was accompanied by photos of recent venues that played host to WWE Raw and SmackDown, along with a look inside the production area.

Bucket list job! I’ve joined the WWE as a Senior Associate Producer. Gonna be involved with RAW, Smackdown, NXT productions and making trips to Mexico for AAA. Beyond excited. pic.twitter.com/QzGbzABzpU

— Jim Rodriguez aka JRod (@JRodShow) May 6, 2026

WWE Production Quality Is Often Unreal

Week after week, whether it be Raw, SmackDown, NXT, or a Premium Live Event, the production standards of WWE television remain top notch.

Sure, there may be occasions where moments are miscaptured, or edits are made post-show, but the nature of live television means that there’s little chance to go back and try something again just to capture a better shot.

From the creative process through to the camera crew, the closest many will get to a true behind-the-scenes look at the production side is through the Netflix series WWE Unreal, which concluded its second season earlier this year.

Nominated for three Sports Emmys, WWE Unreal may be remembered for some of its bigger moments, such as stars reacting to the release of R-Truth, but it’s the glimpses at the creative process, the insight into the conversations in the Gorilla Position and a look at what it actually takes to put on any particular television show that also has its own stories to tell.

While we get to see the backstage aspects of WWE on the weekly television shows, what is shown is often curated for a purpose, as part of the story being told. WWE Unreal gave an insight into that world beyond the on-screen storytelling, without pulling the curtain back completely.

As a series, it may have had its critics, but seeing the vast amount of work, from a huge pool of off-screen talent, that goes into producing hours of WWE television every week was certainly an eye-opening experience.