During his latest Grilling JR podcast, WWE Hall of Famer Jim Ross explained that following his debut for the promotion this month, WCW icon Sting is going to have a “variety of roles” within AEW.
Ross noted that Sting, who signed a multi-year deal with AEW before debuting on the Winter is Coming show in December, is going to be more than just an on-screen character for the promotion:
“Having Sting coming to AEW for the first time, what’s really going on? What’s really going on is Tony Khan reached out, hired Sting to a multi year deal. He’s going to have a variety of roles, I don’t know what they are exactly but they will be in a creative capacity where he’s a character on television. There’s a lot of ways to be a character on T.V. thats been accepted by the audience nowadays that doesn’t include wrestling a match every week.
“I don’t think anybody should wrestle a match every week. I think it’s a kiss of death, you want to keep your talent fresh and you don’t want to over expose them. There’s a lot of things Sting can do. These conspiracy theories, they’re rampant. We all thrive on this sh*t. ‘What’s the dirt?’ I don’t know. If you come back in 20 minutes I’ll create something for you.”
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