Where is Rusev?
If there is one lesson every would-be WWE Superstar should take on board it is this: don’t ever get over in WWE when you are not supposed to. Rusev has been one of the success stories of 2018 so far, getting over with his Rusev Day gimmick in a way few ever expected. The problem is that WWE never intended for him to get so popular, and as ever, are reluctant to change their plans and go with the flow.
Thus Rusev has not been seen on the show since his U.S. Title match defeat to Bobby Roode at the start of the month. Considering how interminable and stagnant SmackDown has felt recently, not utilizing an act that is so over must be considered a faux pas on the part of WWE.
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