If you watch wrestling on Wednesday Nights, then it’s hard to escape the constant banter about who is winning the rating’s war. With the exception of a handful of weeks, AEW has been winning.
However, it has been close and this week was extremely tight. When you look at the audience between both NXT and AEW, the pandemic has pulled a few fans away, but not as many that left Raw.
There’s clearly an obvious reason that if you have more people watching in the first place, then you would stand a better chance to lose more viewers. However, it’s the percentage of loss for Raw which is the most worrying.
Raw continues to set new records for low viewership. So, why does Vince think Raw and SmackDown are having a harder time keeping fans than AEW and NXT?
“I think some of those are new. It’s something that’s new, and what have you, and it’s up to us to make RAW and SmackDown feel more youthful. That is where we’re going.”
So, because the shows are newer and have had less time to build up a loyal fanbase, they are more likely to keep their audience? That seems less than logical.
Vince wants to make Raw and SmackDown more youthful. Nothing says more youthful than Orton vs. Big Show or Jeff Hardy vs. Sheamus.
Maybe Vince should focus on making the shows follow logical booking, story-telling, and compelling storylines. It doesn’t have to be complicated to be good. Vince vs. Steve Austin was one of the simplest stories to understand and relate to. However, in today’s WWE we are trying to relate to a guy who’s convinced he’s a messiah and want to pull eye-balls out of sockets. Youthful and uplifting.