According to the United States Patent & Trademark Office, WWE has filed to trademark a new nickname related to Keith Lee.
On September 28, WWE filed to trademark ‘BEARCAT’ As per the USPTO, the trademark would allow WWE to use the term for ‘entertainment services’, namely wrestling exhibitions.
The following description accompanied the filing:
IC 041. US 100 101 107. G & S: Entertainment services, namely, wrestling exhibitions and performances by a professional wrestler and entertainer rendered live and through broadcast media including television and radio, and via the internet or commercial online service; providing wrestling news and information via a global computer network; providing information in the fields of sports and entertainment via an online community portal; providing a website in the field of sports entertainment information; fan club services, namely, organizing sporting events in the field of wrestling for wrestling fan club members; organizing social entertainment events for entertainment purposes for wrestling fan club members; providing online newsletters in the fields of sports entertainment; online journals, namely blogs, in the field of sports entertainment
‘Bearcat’ is notably the new nickname for Keith Lee. The former NXT Champion debuted the moniker ahead of his match during the September 20 Main Event tapings.
Keith ‘Bearcat’ Lee was drafted to Raw on Friday’s edition of SmackDown. You can read all of the picks from the first night of the WWE Draft here.
The nickname is a homage to Bearcat Wright, a popular African-American babyface during the 1950s and 1960s.
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