Logan Paul Weighs In On Coolest WrestleMania 39 Product Integration

WWE

Logan Paul has recently weighed in on WWE marketing and the “coolest product integration” the company had at WrestleMania 39.

Paul, who recently signed a multi-year deal with WWE, was speaking on ImPAULsive and referenced Prime Energy Drink, the company owned by Paul and KSI, saying:

“I’m biased. [But it was] probably one of the coolest product integrations WWE has ever had.

“They are the best organization in the world for creativity and for Prime, we’re pretty innovative with marketing.

“We are disruptors and so we approach marketing the same way.

“When we came up with this idea to jump onto the Prime bottle where [KSI] would be inside it and have a surprise reveal, I didn’t think it was going to get approved.”

It would also be revealed that WWE were initially reluctant to let a non-performer like KSI go through a table.

All parties, however, were able to come up with a method of doing it safely giving WWE fans a viral moment at WrestleMania 39.

Logan Paul has also recently addressed the controversy over his WWE contract signing photo after claims that it is a Photoshopped version of his original signing photo.

Footage from the WrestleMania moment was shared as a short on the WWE YouTube channel.

Transcript from Wrestling Inc.

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• Logan Paul
• KSI
• WrestleMania
• wwe

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