Netflix’s Reaction To Current WWE Performance Revealed

WWE/Netflix

WWE arrived on Netflix at the start of 2025 and the platform’s Co-CEO Ted Sarandos has reflected on the performance of its new partner.

On January 6, WWE Raw had its Netflix premiere with the streaming platform adding additional content over the past few weeks.

Speaking during the first Netflix earnings call of 2025 which took place on January 21, Sarandos revealed:

“… WWE is off to a great start. Our 1st week, we drew about 5,000,000 views, which is about 2 times the audience that Monday Night Raw was getting a linear television, pretty consistent with how we modeled it, how we’d hoped to build the audience for the league.

“We also saw that the non-live viewing, so in the day after the live event, our viewing grew by 25%, mostly outside of the US time zones. So this is a new viewing in the UK and Canada, Mexico, Australia, Brazil, particularly big markets.

“So we’re really thrilled to see how that’s going so far.

“In the US, our viewing of Monday Night Raw was as big as the Monday Night Raw viewing has been in 5 years.

“So we’re super thrilled about how that’s going and how that’s coming out.”

Sarandos also noted that Netflix had to be “mindful of the bottom line” as they strategize on “big league sports, full league, full season economics” and the challenges of making those work.

When considering other sports, he would go on to say that the streaming platform wants to “be able to bring value” in the same way that they’ve done with WWE and NFL.

Transcript from investing.com.

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