WWE Parent Company Changes Logo

Published: Mar 7, 2024 by Sanchez Taylor | Last Updated: Mar 8, 2024 by Sanchez Taylor

Sanchez has over six years of pro-wrestling news writing experience, covering the biggest news stories in WWE, NXT, AEW, TNA Wrestling and more. He has personally interviewed a number of top stars, producing exclusive content with the likes of AEW's Swerve Strickland and WWE's Nick Aldis.

A change has been made to branding for WWE parent company TKO Group Holdings, with the logo for the having a significant change.

With WWE acquired by Endeavor in 2023, WWE and UFC were merged to form one publicly trading company called TKO Group Holdings.

When the presentation of the TKO Group brand was officially revealed in September 2023, a logo featuring green letters was shown off, and featured on social media and the official TKO website.

The company has now replaced this logo with the same typeface, but with the letters coloured silver rather than green.

You can view the logo below.

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This new logo is currently being used on the TKO Group website, as well as on Twitter and Instagram.

With the WWE and UFC both under one publicly trading company, it has been speculated that there will be more crossover between the two brands in the coming years.

UFC’s Michael Chandler notably appeared on the February 19 edition of WWE Raw to call out Conor McGregor during his onscreen appearance.

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Conor McGregor has now commented on the possibility of him appearing for WWE, which you can read more about right here.

Check out the new TKO Group logo below:

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