WWE Files To Trademark ‘WWE The Build To’

12 months ago by Sanchez Taylor

WWE Files To Trademark ‘WWE The Build To’

On December 6, WWE filed an application to trademark ‘WWE THE BUILD TO’. The USPTO filing revealed that WWE intends to use the phrase for ‘entertainment services’, namely a show about pro-wrestling.

The following description accompanied the filing:

IC 041. US 100 101 107. G & S: Entertainment services, namely, a show about professional wrestling; entertainment services, namely, the production and exhibition of professional wrestling events rendered live and through broadcast media including television and distributed via various platforms across multiple forms of transmission media; providing wrestling news and information through broadcast media including television and distributed via various platforms across multiple forms of transmission media; providing information in the fields of sports and entertainment through broadcast media including television and distributed via various platforms across multiple forms of transmission media; providing a website in the field of sports entertainment information

‘WWE The Build To’ is a digital series that is used to showcase rivalries ahead of pay-per-view events. The series premiered in October, focusing on the King of the Ring and Queen’s Crown Tournament finals set for Crown Jewel.

A recent episode focused on Becky Lynch and Charlotte Flair’s feud, ahead of their match at Survivor Series.

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