It’s no secret that a number of fans are feeling a bit disenchanted by WWE at the moment, and it’s showing in the ratings.
On Monday (December 3) Raw achieved its worst ratings of all time, with an average of just 2.285 million viewers, which is down from 2.368 million last week, and means Monday night’s show now stands as the least viewed in history, beating the 2.302 million record low that was set in October.
And it wasn’t much better for SmackDown Live. It achieved just 1.948 million viewers, which is down from last week’s 2.264 million viewers and the second-lowest audience since the blue brand moved to Tuesday nights. It barely beat the 1.921 million viewers on November 8, 2016, which happened to be Election night in the US.
This continual decline in viewership is, for the most part, a direct reflection of the quality of shows WWE is putting on at the moment, particularly on Raw.
Fans in their hundreds of thousands disappear after Survivor Series and only re-emerge from their winter hibernation for Royal Rumble. And honestly, who can blame them?
If WWE starts giving fans a reason to want to tune in every week, then that’s what they’ll do. They’ll keep losing fans if they continue to stop making an effort with their weekly shows.