An AEW star believes Tony Khan making headlines will lead to fans tuning in.
Ahead of AEW Dynamite going head-to-head with WWE NXT on October 10, Tony Khan took to social media to fire shots in the direction of the competition.
However, NXT drew 921,000 viewers with a 0.30 rating in the 18-49 demo, while Dynamite only drew 609,000 viewers with a 0.26 rating.
This led to Khan taking to Twitter again to fire a shot this time at John Cena and The Undertaker for not drawing over one million viewers for the first time in their WWE careers.
Speaking on The Extreme Life of Matt Hardy, Tony Khan became the subject of the conversation and his recent social media activity making headlines.
When asked whether there is such a thing as being too passionate about promoting your product, Matt replied:
“I don’t think there’s such a thing as being too passionate about your show. Even when you talk about his methods of promotion, I just think it’s different strokes for different folks.”
“He’s a younger guy. Tony grew into the world of social media in his wrestling fandom. I think it’s just kind of what he knows.”
“He knows that is a platform, he can put his opinion, he can put his promotions out, and people are going to see it.”
“He has a large following, and he’s also such a figure in pro wrestling that has a ton of notoriety, so people are going to report on it, and it is going to make headlines.”
“That’s what he’s been doing the last couple days, making headlines, but at the end of the day, the Internet audience, which he really depends on a lot for AEW, they are going to read those headlines, and there’s a good chance they’re gonna tune in just because it’s being talked about so much.”
“The wrestling websites are gonna be picking up all these buck-wild Tony Khan tweets,”
When asked why he thought Khan cares so much about that, Hardy answered:
“He’s passionate about pro wrestling, and I think he knows he can directly reach people, people who are like him.”
“I think his mentality is of a diehard fan, and I feel like he interacts with diehard fans, and he feels like he’s able to reach diehard fans, and I think he feels like he can buy some equity with those people, especially if he’s not afraid to back down from WWE and the system.”
As previously reported, Tony Khan has revealed when “business became personal to him” with WWE.
Transcription via Fightful
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