AEW Named On ‘Brands That Matter’ List

AEW

All Elite Wrestling has received an unexpected accolade, being named on Fast Company’s second annual “brands that matter” list.

Fast Company is a monthly American business magazine that covers a variety of subjects such as business, technology, and design.

AEW announced the recognition via a tweet which said:

“Have you heard?!

@AEWhas been named one of @FastCompany’s Brands That Matter for 2022 #FCBrandAwards”

Sean Ross Sapp of Fightful also shared a press release from AEW on his Twitter, which noted that AEW was one of 145 companies to be recognised on the 2022 list.

The release noted that all 145 companies on the list:

“have found an ability to forge an emotional connection with customers, whether leading on the environment or pop culture, engaging B2B customers, or responding meaningfully to current events.”

It also included a statement from Tony Khan:

“The distinction of being a brand that matters perfectly describes the rise of AEW in 2022,” said Tony Khan, CEO, GM and Head of Creative of AEW. “For the first time in more than two decades, professional wrestling fans have a legitimate, competitive alternative to mainstream wrestling, and we’re not only reviving the interest of lapsed fans, but also generating the fans of tomorrow with a world-class roster of incredible athletes and creative minds. This is an award earned by every wrestler on the roster, every producer and coach, everyone backstage making our shows run seamlessly, every fan in the arenas and every viewer watching around the world.”

The press release also highlighted AEW’s 18 out of a consecutive 19 weeks in the top two Wednesday cable shows in the 18-49 demographic, and the companies stretch of attracting more than one million viewers.

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