Jimmy Smith Explains Why WWE Won’t Cross Promote With AEW

WWE

AEW and NJPW are set to come together to cross promote the upcoming AEW x NJPW Forbidden Door show on June 26, but the one true Forbidden Door is yet to be opened.

WWE teased opening the door back at the Royal Rumble, when Mickie James entered the Royal Rumble as IMPACT Knockout’s Champion. However, there is still one company WWE has yet to work with.

WWE Raw announcer Jimmy Smith spoke on his ‘Unlocking The Cage’ podcast, where he spoke about WWE possibly cross promoting with an MMA promotion.

Smith said that he doubts WWE would cross promote with another promotion, either MMA or AEW, as it would present them on the same level as WWE, which isn’t something WWE would do.

He said:

“Here is the rule of thumb. The smaller promotion doesn’t hesitate to cross promote because they have less to lose. If Kayla Harrison loses to Cyborg, okay, fine, Cyborg is the bigger name anyway. If Cyborg loses to Kayla Harrison, there is the implication that, ‘Hey, maybe PFL is just better than Bellator.’ It’s always better to shoot up and miss then shoot down and hit. If you’re the UFC and WWE, you’re the top dogs. You have no reason to bring up another product and make them look like they are on your product’s level.”

“If so and so from AEW, and I don’t know because I don’t have time to watch AEW, but if somebody came up from AEW and it was WWE vs AEW, what you’re implying is they are on the same level. This champion from AEW, whoever it is, I know CM Punk is the champion right now so lets say CM Punk gets in there against Roman Reigns, what you’re saying is this guy is on Roman Reigns’ level, and the WWE will never, ever do that, and why should they? UFC is never going to do that with anybody at any other level. Will we see more of it? Yes. Is WWE and UFC worried about it? No, they are not.”

transcription via WrestlingNews.co

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• Jimmy Smith
• Forbidden Door
• AEW
• wwe

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