A number of trademarks filed by WWE with the United States Patent & Trademark Office have been denied due to a lack of written consent.
When a trademark is filed for a name, the talent that it’s being filed for has to provide written consent. For three trademarks filed for on August 10, that hasn’t happened.
As per Heel By Nature, those names are:
- Mercedes Martinez
- Malcolm Bivens
- Raquel Gonzalez
Because the individual named in the mark did not sign the application and the application did not include a proper written consent, applicant must provide a statement that the name in the mark identifies a particular living individual and a written consent to register the name.
Accordingly, applicant must submit both of the following:
(1) The following statement: “The name shown in the mark identifies a living individual whose consent to register is made of record.” If the name is a pseudonym, stage name, or nickname, applicant must provide the following statement: MERCEDES MARTINEZ identifies Jazmín Benítez, a living individual whose consent is of record.”
(2) A written consent, personally signed by the named individual, as follows: “I, Jazmín Benítez, consent to the use and registration of my name, MERCEDES MARTINEZ, as a trademark and/or service mark with the USPTO.”
Mercedes Martinez has actually filed for her name for herself and that was finalised on June 23.
A couple of months ago, WWE was having the same issue with written consent for Pete Dunne, Tony Nese and Mia Yim. Yim has actually filed for her name for herself too.
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