Take-Two CEO Strauss Zelnick Addresses WWE 2K26 & Future Of WWE 2K Franchise, ‘I Do Think There’s Ongoing Opportunities To Improve The Quality Of The Game’

Published: 2 hours ago by Liam | Last Updated: 2 hours ago by Liam

Liam has been reporting & analyzing wrestling news for over eight years, and is currently the Managing Editor at WrestleTalk.com. Immersed in wrestling for 18 years, he has over 11,000 published articles in addition to leading and overseeing WrestleTalk.com's coverage.

Take-Two CEO Strauss Zelnick Addresses WWE 2K26 & Future Of WWE 2K Franchise, ‘I Do Think There’s Ongoing Opportunities To Improve The Quality Of The Game’

Take-Two CEO Strauss Zelnick has commented on the future of the WWE 2K games months after the release of WWE 2K26.

WWE 2K26, which came out in March, has a 78 rating from critics on MetaCritic – down slightly from WWE 2K25 at 80 and 2K24 at 81.

In a recent financial report, Take-Two noted that 2K26 had a 7% increase in matches played compared to 2K25, as well as being up 20% in “recurrent consumer spending” year-over-year.

In a new interview with IGN, Zelnick spoke about the future of the franchise and how there are “ongoing opportunities to improve the quality of the game.”

“We’re very proud of (the) Metacritic score, we’re proud of how the title performed. We have great partners at TKO led by Nick Khan. And of course everything related to WWE continues to grow. The team over there is just crushing it. So we’re thrilled to be in business with TKO and WWE.

“I do think there’s ongoing opportunities to improve the quality of the game. I do think that we can give consumers more of what they want. And I know our team at Visual Concepts always wants to do better.

“We’re never in the business of patting ourselves on the back. We believe that arrogance is the enemy of continued success.

“And I think that title could be double or triple the size that it is as long as we delight consumers, and as long as we give them something new and not expected that’s consistent with the brand that they love. That’s our job.”

The general vibe from fans during the latest WWE video game cycle is that the series is lacking something new, with a dwindling number of differences between the previous year’s game and the new one.

Updates to the roster, entrances, attires and the other usual changes aren’t really enough to entice fans to keep buying the new games in the modern economy, so it might be time for something of an overhaul.