WWE has filed for an intriguing new trademark, as well as the name of one of its former stars who has somewhat re-emerged.
On June 27, WWE filed to trademark ‘ZEUS’, who is in an upcoming DLC pack for WWE 2K23.
The description for the filing was as follows:
Entertainment services, namely, wrestling exhibitions and performances by a professional wrestler and entertainer rendered and through broadcast media including television and radio, and via the internet or commercial online service; providing wrestling news and information via a global computer network; providing information in the fields of sports and entertainment via an online community portal; providing a website in the field of sports entertainment information; fan club services, namely, organizing sporting events in the field of wrestling for wrestling fan club members; organizing social entertainment events for entertainment purposes for wrestling fan club members; providing online newsletters in the fields of sports entertainment; online journals, namely blogs, in the field of sports entertainment
The more intriguing filing was for ‘NYX’. There’s no indication what this term would be for.
The description was as follows:
Entertainment services, namely, wrestling exhibitions and performances by a professional wrestler and entertainer rendered and through broadcast media including television and radio, and via the internet or commercial online service; providing wrestling news and information via a global computer network; providing information in the fields of sports and entertainment via an online community portal; providing a website in the field of sports entertainment information; fan club services, namely, organizing sporting events in the field of wrestling for wrestling fan club members; organizing social entertainment events for entertainment purposes for wrestling fan club members; providing online newsletters in the fields of sports entertainment; online journals, namely blogs, in the field of sports entertainment
We’ll keep you posted if any news emerges on the meaning behind the ‘NYX’ term.
You can find a full list of every WWE trademark filing of 2023 at this link.
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