The Solution: End No-Compete Clauses
If WWE truly views its wrestlers as independent contractors, they should not be limited to only working with the company. While some wrestlers spend time at partner promotions like PROGRESS, EVOLVE, ICW, and wXw, this is at the company’s discretion.
Even part-time talent like Brock Lesnar, John Cena, and others are limited in what work they can do (acting and MMA are fine, but don’t expect to see The Beast at your local Elks lodge.)
A true independent contractor should be able to work with WWE for a set period of time, then move elsewhere if they see fit.
WWE naturally fears it would lose interest if fans could see its champions elsewhere. But removing the no-compete clause from wrestlers’ contracts would allow lower- to mid-card talent to build interest in themselves outside the promotion. WWE, in return, would be able to capitalize on their success by calling up these new indy darlings.
In return, they will free up the cash that currently goes to paying wrestlers who never appear on television.
Because while they may not be a monopoly, WWE no longer has to fear a champion running away to a competitor like WCW with their title. They are in a position to pay top-tier talent enough to warrant exclusivity, while those unhappy in the promotion could work elsewhere and maintain good terms with the brand.
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